Superkeen - Gut Loving Cereal

 SUPERKEEN is an award-winning organic breakfast cereal made from ancient roots and fruits using just 5–6 real ingredients. Naturally high in fibre to help keep you feeling fuller throughout the morning, it's non-ultra-processed, certified organic and free from the top 14 allergens. Founded by former teacher Caragh Keane following her own autoimmune health journey, SUPERKEEN is on a mission to make friends with food and was proudly named Tesco Start-Up of the Year 2026.